We act as an extension of your sales and marketing team, and you can be sure that everything Clarity Pharma recommends in rooted in pharmaceutical market best practice.
Whether launching a product or developing your complete go-to-market strategy for the business, Clarity Pharma has in-house marketing expertise ready to support you.
Our solutions include:
UK market opportunity analysis
- Prescription-only Medicine (POM), Pharmacy Controlled and Over the Counter (OTC) market sizing, profiling, mapping, competition, pricing and brand awareness assessments
- New product replacement strategy with marketing mix modelling, testing and reporting
Pharmacy panels
- Commercial insight to the Grey Market
- Clinical expertise on marketing positioning in pharmacy and OTC medications
- Understanding of market entry barriers from the dispensing point of view
Provision of marketing communications services
- Business or product brand awareness and engagement campaigns
- Product launch management
- Production, transcription and adaption of marketing materials, including brochures, information sheets and Point of Sale materials, in line with UK regulations and pharmaceutical marketing data
- Development of new digital, web and marketing collateral support, as required
- Tailored full-service pharmaceutical marketing consulting, including Go to Market strategy, creative design, messaging and material creation to suit your business requirements